Rental Agency Logo Redesign
Redesign an existing logo.
Design Process ~
“Christchurch Apartments” is one of the leading real-estate businesses with an established client base known all over Christchurch. The company offers a modern city-living for clients, although the out-dated design could hinder further business development and company growth. In the modern business environment it’s crucial to keep up with the new trends to achieve success. That is why I believe that your current logo is ready for an update. I would like to offer my services to modernise and modify the company logo. Here are the reasons why your logo needs an update.
Although your logo has a nice colour composition, unfortunately the overall design appears to be quite busy and unapproachable. My design will incorporate simple and modern logo that will be eye-catching, easy to remember and will fit the latest trends. The new logo will allow your company to stand out on a real estate market and represent the values to the broader client base.
Here is what I’m planning to update in your existing logo in a line with the current trends in design:
• simplify the pictorial part of the logo;
• update the font.
Existing Logos Research
Final Design ~
Logo Usage Guide
Minimal space around the logo.
Logo used in different colour schemes.
Logo typeface and smallest excepted logo sizes.
What is to be avoided when using the logo.